As part of its commitment to deepen its ties with communities it operates, Mobile Telecommunication Network (MTN) on Monday donated money and other souvenirs valued at GH¢15,000 to help the Ga Traditional Council in the celebration of the Homowo festival.
Included in the sponsorship package was a presentation of GH¢5,000.00 cash to the Ga Traditional Council coupled with assorted MTN-branded souvenirs worth GH¢1,000.00.
In addition, the company presented a FWAP machine, popularly known as space-to-space, with airtime worth GH¢350.00 and a 3 fully connected mobile phones.
“When we came into this country, we made it our commitment to improve living standards in the communities we operate in. It is the deepening of our relationships with these communities that really drive the key aspect of our business”, noted Mawuena Dumor, Executive for Corporate Service of MTN, Ghana, when she led a group of officials from her outfit to make the presentation to the Ga Mantse.
According to her, MTN was motivated to use the occasion to establish close relationship with its customer base, so as to be part in the development process of the communities within which they operate.
The Chief Marketing Officer of MTN, George Andam noted that MTN was attracted to be part in the celebration of the Homowo festival because it shares some of the values of the Ga people.
“MTN is excited to be associated with the Homowo festival because we believe it expresses some of the values that MTN hold dear and which drives our business. Throughout history and today, the leadership values and the can-do spirit of the Ga people is made evident in a number of events. We are told of how the ancestors of the Ga State through their can-do spirit and leadership overcame hunger. Incidentally, these are values MTN hold dear”, he noted.
MTN would as part of its sponsorship package, use some of the money in sponsoring a special Ga community football gala which kicks off on Friday, August 15th 2008 at the Manste Agbona Park.
In his acceptance speech, the Ga Manste, King Tackie Tawiah III thanked MTN for its kind gesture in taking the initiative to support the Homowo festival.
“Your choice of supporting our Homowo festival is a unique one. Homowo represents to as not only as a festive occasion but a communication between our fore-fathers who have made it possible for us to enjoy the fruits of their labour”, he stated. According to him, the professionalism with which MTN goes about its operations makes it the best telecom company in the country. “This morning, we have enjoyed the clarity of communication. MTN is not a label but a people’s institution. They can be assured that, they are the best telecom company in the country because the professionalism with which they does things”, he noted. The Ga Mantse congratulated MTN for its commitments in improving living standards in communities of its jurisdiction and urged other corporate bodies to do the same.
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